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The new film is on line, youchen small show "muscle"!

(Summary description)When it comes to the meat floss category, many people think of Youchen Food.

The new film is on line, youchen small show "muscle"!

(Summary description)When it comes to the meat floss category, many people think of Youchen Food.

  • Categories:Youchen News
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  • Time of issue:2022-09-16
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When it comes to the meat floss category, many people think of Youchen Food.

 

In the past ten years, not only have Youchen meat muffins become a best-selling item in the baking industry, but also the hard verification power of Youchen Foods has been widely known: the main drafting unit of the meat muffin industry standard, participated in the revision of the national standard plan "General Principles of Meat Pine Quality", has dozens of core patents in the field of "meat floss +", and the products have passed the US FDA and GMP certification...

 

 

The food board noticed that just last week, Youchen Foods officially released a new corporate promotional video, renewing the brand image with a refined and dynamic visual language, and once again showing its hard verification power.

 

 

The new film is online, and the brand image of Youchen is renewed

 

As we all know, the development history of Youchen Food can be traced back to the 80s of last century, and after more than 40 years of precipitation and butterfly transformation, it has grown into a backbone of the baking industry.

 

The corporate promotional video launched this time, accompanied by the dynamic music rhythm, cool pictures, rich content come into view, and the impactful visual language vividly outlines the vigorous style of Youchen Food, and also shows the hard verification power of enterprise development in an all-round way: from the magnificent headquarters building, to the production base layout across the country, from the standard and clean sterile workshop, to the dazzling range of bakery products... Following the camera, consumers across the country have a deeper and more vivid understanding of Youchen Food.

 

 

It is particularly worth mentioning that the hard verification power of Youchen Food has both the "hard power" of product quality and the "soft power" of the brand mentality; There is not only intensive penetration into the domestic market, but also the continuous development of the international market, these elements are presented in the film, highlighting the strategic pattern and global vision of Youchen Foods.
 

Pass on ideas, adhere to innovation and exploration of deliciousness

 

With the upgrading of consumption, the scale of China's new middle class continues to expand, people's consumption demand has also transitioned from the past "delicious" to the current "eat well", product quality and brand value are standard, scene-based, interesting, experience immersion and emotional value, consumers are looking forward to being able to be satisfied.

 

In this regard, Youchen Foods has a very keen insight. In the process of product development and brand building, Youchen Food has a targeted layout in advance to redefine the "people and goods field". Reflected in the corporate promotional video, we can notice that Youchen Food's "Meat Floss+" series and "Good Point" series products have been unveiled, showing their own ingenuity from every detail at the same time, but also conveying the value proposition of "meat floss + baking, more flavorful ingredients" to the industry. The innovation and exploration of healthy and delicious food by Youchen Food was vividly presented through the promotional video, which aroused a strong resonance among consumers, especially this generation of young people, and quickly formed a ripple effect.

 

 

事实上,为了迎合新的消费需求,近年来友臣食品一直不断焕新升级,无论是“肉松+”战略的实施落地,还是“好点”子品牌的重磅推出,都致力于更好地满足新一代消费者对美好生活的乐享需求,最终也都得到了积极回应。

 

Big businessmen call and strengthen the confidence of cooperation with Youchen Food

 

Up to now, the corporate promotional video has been launched on the official website and video account of Youchen Foods, attracting a large number of forwards and likes from industry insiders.

 

 

Among them, baking merchants have personally called for Youchen Food, and their forwarding resonance has also become a unique and beautiful landscape. Some people expressed that they were proud and excited to see a "different" friend; Some people shared the bits and pieces of cooperation with friendly ministers and gave sincere wishes; Some people also lamented the development process of Youchen through the corporate promotional video, which further strengthened the confidence of in-depth cooperation in the future...

 

Facts have once again proved that Youchen Foods, which has never forgotten its original intention and adhered to "mutual benefit and win-win", has completed its own development in the past few years and won the trust and support of the majority of partners.

 

 

Market linkage, gift box series ignited the Mid-Autumn Festival peak sales season

 

The food board found that while the corporate promotional video was newly launched, Youchen Food also had a "response" offline.

 

It is reported that the annual Mid-Autumn Festival is approaching, and Youchen Food chooses to launch a batch of exquisite gift box products in a timely manner, including meat muffins of different specifications (1088g atmospheric model, 612g and 770g exquisite model), meat muffin stick gift box (1.26kg), as well as purple sweet potato egg yolk crisp gift box (750g) and milk custard gift box (1008g), with rich categories to meet the different consumption needs of Chinese people such as visiting relatives and friends, business gifts, and family sharing.

 

 

Among them, the egg yolk crisp of Yomiko Foods is extraordinary, and last year, after the Yomiko meat muffin and the Toast of the Youchen Rubik's Cube, won the third ITI Delicious Award for the company. At present, the gift box series of Youchen Food has taken the lead in completing the market in East China and North China.

 

 

At the moment of the rise of domestic products, Youchen Food pays special attention to the inheritance and mining of Chinese traditional culture, and always matches listed products at various important national nodes to meet the needs of different consumers and different scenarios. Not only the Mid-Autumn Festival, but also other traditional nodes such as the Qixi Festival, Youchen Food will carry out theme promotion at the channel terminal. In a few days, the "school season" will begin, and Youchen Food has also developed a series of promotional materials for the student group to help create a hot selling atmosphere at the terminal.

 

brief summary

 

In the view of the food board, the release of the new version of the corporate promotional video not only brings a comprehensive renewal to the corporate image of Youchen Foods, but also represents the strong brand voice of Youchen Foods to the entire baking industry. Friends who have accumulated a lot of money are stepping forward on the cusp of the era of consumption upgrading.

 

 

In addition, in the face of the increasing popularity of rattan pepper flavor among young consumers, Youchen Food keenly captures the popular signals of the baking market, and is about to launch this year's strategic new rattan pepper meat muffin, which is expected to bring new surprises to the baking market with creative flavors and fashion inspiration. In this regard, we will always pay attention to it and bring you follow-up reports.

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